Your Claude is now your social media manager.
Tell Claude what you want to post. Blotato writes for every platform, generates the visuals, and schedules it - across 9 networks, from one conversation. No dashboards. No API keys. No copy-paste.
7-day trial. Cancel anytime.
- ✓Your Claude, not a bolted-on model
- ✓One endpoint, 9 platforms
- ✓No API keys, no copy-paste
Yes, Claude can post to social media. When you connect Blotato as an MCP server, Claude can write and publish posts to X, LinkedIn, Facebook, Instagram, TikTok, YouTube, Threads, Bluesky, and Pinterest from one conversation.
Blotato is a social media publishing tool that connects to Claude through the Model Context Protocol, so you can write, schedule, and publish to 9 platforms without leaving the chat. It starts at $29 per month with a 7-day trial you can cancel anytime.
The Model Context Protocol (MCP) is an open standard that lets an AI assistant like Claude call external tools directly. Blotato runs an MCP server at mcp.blotato.com/mcp, so Claude sees your connected accounts and publishes for you with no API keys to manage.
Why connect Claude to Blotato
Your Claude does the thinking
Most tools bolt on their own generic AI and stop there. With Blotato, the model writing your posts is the Claude you already trust. Claude decides what to say, and Blotato carries it out.
A native MCP server
Blotato runs a real Model Context Protocol server. Claude sees your accounts, drafts, and media library as first-class tools - not a pile of raw endpoints you have to describe by hand.
Nine platforms, natively
X, LinkedIn, Facebook, Instagram, TikTok, YouTube, Threads, Bluesky, and Pinterest - threads, carousels, reels, stories, shorts, and slideshows. One conversation reaches all of them.
New to the idea? Start with posting to social media with Claude, or see the full social media MCP server landscape.
How it works
- 1
You ask
Brief Claude in plain language: a campaign, a repurpose, a week of content. No syntax, no dashboard to learn.
- 2
Claude plans
Claude writes platform-native copy for each network, generates or picks the visuals, and lines up the schedule - all inside your normal conversation.
- 3
Blotato ships
Blotato publishes or queues what Claude decided, then confirms back in the chat. Everything lands in your Blotato queue for a final look.
Things you can just say
“Turn this blog post into a week of posts, one per platform, and queue them.
Claude + BlotatoDrafted 9 platform-native versions from your URL and scheduled them Mon-Fri. Review them in your queue.
“Write a launch thread for X and a LinkedIn version, then schedule both for 9am tomorrow.
Claude + BlotatoWrote a 5-post X thread and a long-form LinkedIn post. Both queued for 9:00am your time.
“Make an Instagram carousel and a TikTok slideshow from these three bullets.
Claude + BlotatoGenerated a 4-slide carousel and a 6-frame slideshow, saved to your media library, ready to post.
“List my connected accounts and show everything scheduled for Friday.
Claude + BlotatoYou have 12 accounts across 7 platforms. Here are the 4 posts scheduled for Friday.
Connect in under two minutes
https://mcp.blotato.com/mcp - 1
Add the connector
In Claude Desktop or Claude.ai, open Settings then Connectors and add a custom connector named Blotato pointing at the endpoint above. In Claude Code, run the one command below.
- 2
Authenticate in the browser
No API key to paste. Blotato authenticates through the browser session you are already logged into. Approve the request and you are connected.
- 3
Talk to Claude
Ask Claude to list your accounts, write platform-native posts, and schedule them. It calls Blotato directly and confirms in the chat.
claude mcp add --transport http Blotato https://mcp.blotato.com/mcpThen run /mcp, choose Blotato > Authenticate, approve, and restart. Ask Claude to "list my Blotato accounts" to confirm. See the full Claude Code social media workflow for more.
What Claude can do through Blotato
See
- List accounts Every connected profile across all 9 platforms, with what each one needs to post.
- List posts + schedules Filter drafts, queued, and published posts so Claude works from the real state of your calendar.
- Top posts + analytics Pull post performance so Claude can suggest what to double down on.
Create
- Generate visuals Claude asks Blotato to create AI images and thumbnails, saved straight to your media library.
- Repurpose a URL or video Point Claude at an article or YouTube video and it turns the source into a batch of posts.
- Reuse templates Apply your saved visual templates so every post stays on-brand.
Publish
- Create + schedule posts Single, recurring, or draft posts - Claude picks the timing or you tell it when.
- Update + reschedule Edit copy, swap media, or move a scheduled post without leaving the chat.
- Manage Instagram comments + DMs Claude can read and reply to your Instagram comments and direct messages so engagement stays in the same chat.
Want the prompts to drive it? Grab our Claude prompts for social media and Claude Code commands.
Building agents, not just chatting?
The same MCP server your chat uses is the one your automations call. If you have moved from no-code builders to Claude and MCP, Blotato is the publishing layer that comes with you - one endpoint whether the trigger is a prompt, a workflow, or your own code.
Claude + MCP
Native connector, no key to manage. The workflow on this page.
n8n or Make
Drop Blotato into a n8n workflow or a Make scenario to publish on a schedule or trigger.
Your own agent
Any MCP-aware agent or the API reaches the same tools. Compare the API vs MCP tradeoffs.
Coming from a no-code stack? See n8n vs Make vs MCP and Zapier alternatives for social publishing.
Switching from a built-in-AI tool?
The difference is simple: other tools make you use their model. With Blotato, the AI you already pay for does the writing and planning, and every post still lands natively across your 9 networks. See how it stacks up against the tools you already know.
Unlike tools such as Buffer, Hootsuite, or SocialPilot that write with their own built-in AI model, Blotato lets Claude do the writing and planning, then publishes what Claude produces to 9 platforms. You use the model you already pay for instead of a weaker bundled one.
Building with automation instead? Compare the social media API vs MCP approach, or browse the best social media API tools.