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Social media MCP server

Social media MCP server for any AI agent

A social media MCP server is a Model Context Protocol server that lets AI agents publish, schedule and analyze across social platforms through one structured tool interface. Blotato hosts one at https://mcp.blotato.com/mcp with 28 tools covering 9 social networks, built on each platform's official API rather than browser automation. Connect it to Claude Code, Claude Desktop, Cursor or Codex, and your agent can post to Instagram, schedule a week of LinkedIn content, or read Facebook comments without a single per-platform integration.

Claude can write a post. It cannot publish one. This is the part that closes that gap.

The short answer: Claude Code, Claude Desktop, Claude Cowork, Claude.ai, Cursor, OpenAI Codex, Antigravity, and Replit Agent can all post to social media through Blotato's MCP server at https://mcp.blotato.com/mcp. One hosted endpoint, 28 tools, nine platforms, $29/mo flat.

These publish, they do not scrape. Search any "[platform] MCP server" and you get two different kinds of tool: scrapers that read public data for analysis, and publishers that put a post live on your own account. Blotato is the second kind, on each platform's official API, not browser automation.

MCP is one of two ways in. The same product is a social media posting API: your backend can call the REST endpoints directly, and your agent can call the MCP tools, on one key and one flat bill. Use MCP when a model decides what to publish, and the social media publishing API when your own code does.

MCP endpoint https://mcp.blotato.com/mcp
Connect Blotato to Claude See pricing

Updated August 2026

How do I post to a specific platform with MCP?

Each page covers the setup, the exact prompt, and what Blotato can and cannot do on that network.

Instagram MCP server

Publish feed posts, carousels, Reels to Instagram from a Claude prompt.

LinkedIn MCP server

Publish text posts, image posts, documents to LinkedIn from a Claude prompt.

X MCP server

Publish posts (tweets), threads, image posts to X from a Claude prompt.

TikTok MCP server

Publish videos, photo slideshows to TikTok from a Claude prompt.

YouTube MCP server

Publish videos, Shorts to YouTube from a Claude prompt.

Facebook MCP server

Publish Page posts, photos, Reels to Facebook from a Claude prompt.

Threads MCP server

Publish posts, threads, image posts to Threads from a Claude prompt.

Bluesky MCP server

Publish posts, threads, image posts to Bluesky from a Claude prompt.

Pinterest MCP server

Publish Pins, video Pins to Pinterest from a Claude prompt.

Which AI agents can post to social media through Blotato?

Eight, and each one connects a little differently. Claude authenticates over OAuth. The rest take your API key as a blotato-api-key header. Nothing here needs a local server running.

Claude Code

OAuth

Run one command in a session, then authenticate from the /mcp menu.

claude mcp add \
  --transport http \
  Blotato https://mcp.blotato.com/mcp

Claude Desktop and Cowork

OAuth

Customize > Connectors > Add custom connector, then paste the URL and approve access.

https://mcp.blotato.com/mcp

Claude.ai on the web

OAuth

Customize > Connectors > Add custom connector. Stay logged into Blotato in the same browser.

https://mcp.blotato.com/mcp

Cursor

API key header

Paste the JSON config into Cursor's MCP settings and restart.

{
  "mcpServers": {
    "blotato": {
      "url": "https://mcp.blotato.com/mcp",
      "headers": { "blotato-api-key": "YOUR_API_KEY" }
    }
  }
}

OpenAI Codex

API key header

Codex asks for a form rather than JSON. Choose streamable HTTP, set the URL, leave the bearer token blank, and add blotato-api-key as a header.

URL     https://mcp.blotato.com/mcp
Header  blotato-api-key: YOUR_API_KEY

Antigravity and Replit Agent

API key header

Same JSON config as Cursor, pasted into the app's MCP settings.

{
  "mcpServers": {
    "blotato": {
      "url": "https://mcp.blotato.com/mcp",
      "headers": { "blotato-api-key": "YOUR_API_KEY" }
    }
  }
}

ChatGPT connects too, through Developer mode, which is web only and on paid accounts: the walkthrough is on the ChatGPT social media connector page. If you would rather stay in the terminal, OpenAI Codex uses the form-based streamable HTTP setup above. For the same roster organized by agent rather than by protocol, see AI agents for social media, which covers all fifteen clients including Cursor, Windsurf, Gemini CLI, Replit Agent, and Google Antigravity.

Which tools does the Blotato MCP server expose?

These are the exact tools your agent can call once the server is connected. You do not call them by hand: the agent picks the right one from your prompt. They are listed because "supports social media" is not a specification, and this is.

Accounts

  • blotato_get_user
  • blotato_list_accounts
  • blotato_list_pinterest_boards

Publishing

  • blotato_create_post
  • blotato_get_post_status
  • blotato_list_posts

Content calendar

  • blotato_list_schedules
  • blotato_get_schedule
  • blotato_update_schedule
  • blotato_delete_schedule

Analytics

  • blotato_list_top_posts
  • blotato_get_post_analytics

Comments

  • blotato_list_comments
  • blotato_get_comment
  • blotato_post_comment

Messages and DMs

  • blotato_list_conversations
  • blotato_get_conversation
  • blotato_list_messages
  • blotato_get_message
  • blotato_send_message

Videos and images

  • blotato_list_visual_templates
  • blotato_create_visual
  • blotato_get_visual_status

Content extraction

  • blotato_create_source
  • blotato_get_source_status

Media and credits

  • blotato_create_presigned_upload_url
  • blotato_get_credits
  • blotato_buy_credits

Comments and messaging tools return data for Instagram and Facebook. Analytics tools cover X, Instagram, Facebook, Threads, and Bluesky. Publishing and scheduling work on all nine platforms.

How does Blotato compare to other social media MCP servers?

Four servers cover most of this category. They are not interchangeable, and on three of these rows Blotato is not the right answer. If you are choosing the agent rather than the server, the AI agents for social media roundup ranks the clients by whether they can publish at all.

ServerScalePricing shapePick it when
Blotato 28 tools, 9 networks $29/mo, no per-post fee. Starter includes 20 accounts and 1,250 credits/mo You want a predictable bill and organic publishing across the mainstream networks, and you do not need ads or per-post metering.
Outstand 28 tools, 11 networks $19/mo base including 3,000 posts, then metered per post You need the two extra networks it covers, or your volume sits under the included quota and you want the lower base price.
Zernio Says 280+ tools, 15 networks plus 7 ad platforms Per connected account, first 2 free then $6/account/mo tapering with scale You need paid ads or the long tail of networks, and you are running few enough accounts that per-account pricing beats a flat fee.
Postiz Says 30+ platforms, open source and self-hostable $29/mo for 5 channels with unlimited posts, or free if you host it yourself You want the widest platform list, including Mastodon, Discord and Reddit, or you would rather self-host and run it for free. It is also the one here that documents a direct ChatGPT connection.

The honest summary: Zernio covers more surface than we do and is the better pick if ads are part of the job. Outstand is cheaper at low volume. Postiz reaches more platforms than any of us and is free if you self-host. Blotato's case is a bill that does not meter each post, more connected accounts at the same entry price, and a publishing path built on official platform APIs. Figures above verified August 2026.

What can my agent actually do on each platform?

Capability is uneven across networks, and most comparison pages gloss over that. Here is the honest version, so you can rule Blotato out quickly if it does not fit.

  • Publishing and scheduling: all nine platforms.
  • Analytics: X, Instagram, Facebook, Threads, and Bluesky.
  • Comments: Instagram and Facebook.
  • Direct messages: Instagram and Facebook.

If you need analytics on TikTok or DMs on LinkedIn today, this is not the tool for that job yet.

What does running social media through MCP look like in practice?

Sabrina Ramonov runs her own posting through this server. In this walkthrough she drives the whole thing from Claude Code: cross-posting, carousels and slideshows, and the content calendar.

Who is already running social media this way?

Blotato customers describing their own agent and API setups, in their own words.

Now I create posts with a few prompts in Claude. Claude writes directly to my Notion workspace, where I review and approve the content and add an image. Claude then writes to Blotato, and Blotato handles the scheduling and publishing across platforms. Once a post goes live, I receive a notification, click a confirmation button, and Blotato instructs Claude to update my Notion page with the published URL.
Louise Pienaar
Head of OutSec Medical, UK
I was looking for platforms that allowed my to use their APIs to automate my ai social media marketing app at a good price and also easy to integrate. There was no app that met this requirement at all. The only one that came close was Aryshare but it is too expensive. So I was stuck till I saw Blotato. It is just perfect!!!! Brilliant and built for purpose!! The platform is robust and fast and delivers. Now I can use my APP just because of blotato.
Charles
WorkerBull Limited, UK
FAQ

Social media MCP server FAQs

01 What is a social media MCP server?
A Model Context Protocol server that exposes social publishing as tools an AI assistant can call. Without one, Claude can write a post but has no way to put it live. With one connected, publishing becomes an action the model can take. Blotato is a hosted social media MCP server, so there is no local process to run.
02 Which social media MCP server should I use?
It depends on whether you need to publish or to read. Scraper MCP servers return public social data for analysis and cannot post. Publisher MCP servers put a post live on your own account. Blotato is a publisher: one hosted endpoint at https://mcp.blotato.com/mcp, 28 tools, 9 platforms, built on each platform's official API rather than browser automation, at $29/mo with no per-post fee. If you only need to read public data, a scraper is the cheaper answer.
03 How does Blotato compare to Outstand, Zernio and Postiz?
All four are hosted social media MCP servers, and they are not interchangeable. Blotato exposes 28 tools across 9 networks at $29/mo with no per-post fee, on a Starter plan that includes 20 connected accounts and 1,250 credits a month. Outstand exposes 28 tools across 11 networks at a $19/mo base that includes 3,000 posts and then meters per post, so it is cheaper at low volume. Zernio states 280+ tools across 15 social networks plus 7 ad platforms and charges per connected account, so it is the better pick if paid ads are part of the job. Postiz is open source, says it reaches 30+ platforms, and costs $29/mo for 5 channels with unlimited posts, or nothing if you self-host. It is also the only one of the four that documents a direct ChatGPT connection, which Blotato does not. Choose Blotato when you want a bill that does not meter each post, 20 connected accounts at the entry price, and organic publishing on official platform APIs.
04 Is there a free social media MCP server?
There are open-source ones, and they are a reasonable choice if you are comfortable running your own process and registering a developer app on each network. The cost is not the license, it is the per-platform approval, the OAuth token refreshes, and whatever breaks at 3am. Blotato is the hosted alternative: nothing to self-host, no developer app per network, and one bill that does not move with volume.
05 Which platforms can Claude post to through Blotato?
Nine: X, LinkedIn, Facebook, Instagram, TikTok, YouTube, Threads, Bluesky, and Pinterest. One connection covers all of them rather than one integration per network.
06 Do I need API keys or a developer app for each platform?
No. Blotato holds the platform integrations and manages the OAuth tokens, including refreshes. You connect each account through a normal login flow instead of registering and getting review for your own app on every network.
07 Does analytics work on every platform?
No, and it is worth being precise about this. Publishing and scheduling cover all nine platforms. Analytics currently covers X, Instagram, Facebook, Threads, and Bluesky. Comments and direct messages cover Instagram and Facebook.
08 Which AI agents can post to social media through Blotato?
Claude Code, Claude Desktop, Claude Cowork, Claude.ai on the web, Cursor, OpenAI Codex, Google Antigravity, and Replit Agent can all publish to social media through Blotato's MCP server at https://mcp.blotato.com/mcp. Claude connects over OAuth; Cursor, Codex, Antigravity, and Replit Agent connect with a blotato-api-key header. It is one hosted URL, so there is nothing to self-host and no per-client server to run.
09 Can Claude Code post to social media?
Yes. Claude Code cannot reach a social account on its own, but running "claude mcp add --transport http Blotato https://mcp.blotato.com/mcp" and authenticating from the /mcp menu gives it 28 tools that publish, schedule, read analytics, and handle Instagram and Facebook comments and DMs. After that you ask in plain language and Claude Code publishes to any of the nine connected platforms.
10 Can ChatGPT post to social media through Blotato?
Not directly. Blotato documents connections for Claude Code, Claude Desktop, Claude Cowork, Claude.ai, Cursor, OpenAI Codex, Antigravity, and Replit Agent, and OpenAI Codex is the OpenAI product with a documented path. If you are working in Codex, choose the streamable HTTP server type, set the URL to https://mcp.blotato.com/mcp, and add your key as a blotato-api-key header.
11 How much does it cost?
Starter is $29/mo for 20 connected accounts and 1,250 credits a month, with no per-post fee on top. API and MCP access is not included in the 7-day trial: generating a key activates the paid Starter plan, so plan on subscribing rather than trialing it.
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